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What Are the Different Types of SEO Competitor Analysis?

Started by richard branson, May 16, 2012, 11:15:01 AM

richard branson


There are a number of different types of search engine optimization (SEO) competitor analysis. The first type of analysis involves figuring out who the competition is for a particular keyword. It is then important to assess the competitor's on-page SEO factors, such as meta tags, to discover any potential weaknesses. Using tools to discover which websites link back to a competitor's website is probably the most important part of SEO competitor analysis.



Steve Smith

There are a number of different types of search engine optimization (SEO) competitor analysis. The first type of analysis involves figuring out who the competition is for a particular keyword. It is then important to assess the competitor's on-page SEO factors, such as meta tags, to discover any potential weaknesses. Using tools to discover which websites link back to a competitor's website is probably the most important part of SEO competitor analysis.SEO has become an important part of any marketing department, because it has the ability to generate a large number of targeted visitors to a business website. A website near the top of search engine results also benefits from a large amount of implied trust, often making it easier to complete a sale. There are a limited number of positions available on the search results for a particular keyword, however, and the top three positions receive the majority of traffic. This is why SEO competitor analysis is essential to working out how to beat competing websites.